Sunday, September 28, 2014

DOLCE & GABBANA INTRODUCES NEW 'LIGHT BLUE'---PANAREA FOR WOMEN AND VULCANO FOR MEN

KEE@FSWMAG.COM

Dolce&Gabbana Fragrances

Light Blue
Escape to Panarea and Vulcano


 Panarea for Women and Vulcano for Men
 Vulcano for Men
 Panarea for Women
Vulcano for Men and Panarea for Women
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Inspiration
The Aeolian islands are small pieces of Paradise scattered in front of Sicily, famed for its rugged yet hospitable volcanic landscape. 

This striking panorama, stretching from Panarea to Vulcano, is the perfect setting for vibrant Mediterranean summer nights, and the inspiration for two new limited edition scents from Dolce&Gabbana Light Blue: Escape to Panarea for women and discover Vulcano for men.

The scents depict a journey of two lovers, beginning in Panarea. Here, the Basiluzzo islet emerges from the deep blue sea. With its welcoming warm waters and streets brimming with life, this small port is a magic place for the free spirited. 

Our lovers bask in the island’s life, strolling barefoot from the sun soaked day through to the open air parties of the night.

The journey continues as they emerge from the crowds, taking sail to Vulcano in exploration of its long kept secrets of nature and mythology. 

They move from the slopes of Vulcano’s crater,to the black sands of its beach set, playing out their love affair against its distinctive rocky backdrop.

“Panarea is the island of love. Here, summer nights are lit by a thousand candles, spent on terraces overlooking the glittering blue waters, with the feeling that you are suspended in time, between the sea and the stars.” Stefano Gabbana.

“When you walk on the crater of Vulcano, you feel the power of nature and its pulsating and profound intensity, even though it is dormant for now.It is not just a vacation on a breathtakingly beautiful island, but a journey full of great discoveries.” Domenico Dolce.

The fragrances
Enticing and penetrating, these scents evoke the warm caress of the wind, the sea on Mediterranean nights and the scent of sun-kissed skin in the evening. 

Citrus tones blend with notes of Amber and Musk, creating an accord that brims with joyful romance.

Escape to Panarea
Escape to Panarea’s top notes reveal its sweet yet fresh soul, with scents from the woody-musky olfactive family. 

The fragrance opens with a burst of Calabrian Bergamot and Pear, a contrast that blooms alongside the nocturnal Jasmine and Orange blossoms that define the heart notes. Base notes root the fragrance withan accord of Ambergris,Patchouli, Tonka Beans, and Warm Musky accords.

Discover Vulcano
Mediterranean and masculine, Discover Vulcanobelongs to the woody-chypreolfactive family. 

Intense top notes of Italian Lemon and Ginger are envelopedby the grassy softness of Cypress and Lavender at the heart. Base notes harmoniously blend Haitian Vetiver, Cedar Wood, and the musky-amber scent of Ambrox.

The packaging
Escape to Panarea’s tall, sleek flacon is an elegant harmony of neutral shades; with the delicate champagne colour of the fragrance perfectly complementing the flacon’s transparent glass with steel details. 

The packaging features a glimpse of the lovers’island, with a bird’s-eye view of its narrow streets and white houses adorned with flowers, against the perfect background of light blue sea.

The purity of Discover Vulcano is embodied by its finely crafted curved bottle, echoing the harmonious colours of its female fragrance counterpart, with its transparent glass, steel details and a white cap. 

Its outer packaging depicts Vulcano as though in a picture postcard, with the island seen from the sea against the rocky landscape – a rugged and unmistakably powerful backdrop.

The campaign
Escape to Panarea and Discover Vulcano,a part of the Light Blue fragrance family, are portrayed by models and celebrities Bianca Balti and David Gandy.

The iconic campaign by Mario Testino features two lovers, portrayed by Bianca Balti and David Gandy. In the light blue waters of Capri, the icon of the Mediterranean summer, the pair enact a love affair set to the classic love song Parlami d’amore Mariù.

The Line-Up
Dolce&Gabbana Light Blue Escape to Panarea
Eau de Toilette 25ml RM206
Eau de Toilette 50ml RM283
Eau de Toilette 100ml RM372

Dolce&Gabbana Light Blue Discover Vulcano
Eau de Toilette 40ml RM206
Eau de Toilette 75ml RM256
Eau de Toilette 125ml RM345

Dolce&Gabbana Light Blue Pour Femme
Eau de Toilette 25ml RM186
Eau de Toilette 50ml RM256
Eau de Toilette 100ml RM345
Body Cream 200ml RM136

Dolce&Gabbana Light Blue Pour Homme
Eau de Toilette 75ml RM229
Eau de Toilette 125ml RM322

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